What is the role of Big Data in Retail? How does Big Data support marketing strategies? Converting this huge amount of Data into strategic information requires experience and knowledge. Read our guide to know how to best use Big Data to draw successful Marketing Strategies.
Category Archives: Case Studies
Flyer
Do you have a supermarket and want to know exactly what impact do your flyer offers have on shopper behavior? Thanks to our technologies, you can measure the effectiveness of your promotional campaign. Click here to find out how we did this in a real case study.
Planogram
Are you a manufacturer and want to measure the performance of your category? Our solutions allow you to measure the effectiveness of the planogram and help define a more efficient shelf. Click here to find out how we did this in a real case study.
Promotional event
Do you have a showroom and want to know how events impact your store’s traffic and navigation? Thanks to our technologies, you can monitor the visitors flow during the event to assess its effectiveness and ROI. Click here to find out how we did this in a real case study.
Exhibition evaluation
Are you a museum? A picture gallery? A theme park? Do you want to renew your offer to attract more visitors? Our innovative solutions allow learning about the preferences of your visitors and offer them a visiting route suited to the target group. Click here to find out how we did this in a real case study.
In-store marketing activities
Are you a service provider and want to learn about the effectiveness of your marketing activities? Thanks to our technologies you can monitor the your visitors behavior and measure the performance of your activities for the design of future strategies. Click here to find out how we did this in a real case study.