Visual Merchandising

We combine Data Analytics and Visual Strategy to improve store performance.

Visual Merchandising (Vm) assesses your visual strategy effectiveness, allowing you to optimize your store layout to improve the customer experience.
Understand the consumer’s behavior in front of a shop window or a shelf and improve the shop ex-perience.

Insight into the effectiveness of the shop windows and communication inside the store

  • Uses the Shopper Analytics technologies
  • Measure shop windows, screens, displays, graphics effectiveness
  • Assess the products layout in the shop window
  • Carry out tests on layouts and on graphic materials

Creative and strategic support

  • Experts in Visual Strategy and Merchandising
  • Support in all phases of the project
  • Strategy re-design and new strategy definition
  • Follow-up with the new strategy assessment

Know how in multiple contexts

  • Visual Merchandising
  • Visual Operations
  • Event Merchandising
  • Creative Directions
  • Graphic Design

In partnership with:

New Visual Strategy
creation

Conversion funnel
(ROI measurement)

We answer your questions

  • Are customers attracted by the shop window, the sign or the promotional material?
  • Is the store layout effective?
  • How can I improve my store performance thanks to a new visual strategy?
  • How can I measure the ROI of my new visual strategy?

Insight for

Grocery - Retail / Shopping Mall / Showroom / Recreational & Cultural Services / Other Services

Areas of application

GDO / Grocery / Vending Machine / Pharma / Automotive / Drug store / Fashion / Technology / DIY / Pet Store / Gaming & Entertainment / Travelling & Leisure / Finance & Ensurance / Public Administration & Services / Energy

Technologies and services employed

Contact Us

How can we help you?
let's talk about!

info@grottinilab.com

Newsletter

©2020 Grottini Lab Srl - Via Santa Maria in Potenza snc - 62017 Porto Recanati MC   |   P.Iva 01733390437   |   Tel +39 071 7590435   |   Sitemap - Privacy & Cookie Policy