How can I measure my shop windows’ effectiveness?

Our technologies are able to provide you with information on the number of people walking past and stopping in front of your shop window and those entering the shop. This way you can learn about its attractiveness level and conversion to entrances to improve the performance.

How can I measure the impact of marketing activities inside my shopping mall or shop?

The permanent use of our solutions makes it possible to collect data over a wide range of time, thus carry out tests on promotional materials, new product launches and advertising campaigns. Thanks to the experience of our Data Science team you will obtain objective analyses on the impact of communication strategy and marketing activities on consumer behavior in the mall and store.

What is the ideal layout or route to optimize the route for my visitors and the time spent in the mall to improve the shopping experience and maximize turnover?

Our solutions are able to detect the routes and flow of shoppers in the shopping mall and inside the various stores. In a short time, you will have real information on the effectiveness of the layout, on the frequency and duration of visits and on the attractiveness of the various stores.

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People Counter Evolution

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Visual Merchandising

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Shopper Analytics

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Shopper Science Lab

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Areas of application

Pharma / Automotive / Drug Store / Fashion / Technology / DIY / Pet Store / Gaming & Entertainment / Travelling & Leisure / Finance & Ensurance / Energy / Trade Show & Events

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Technologies and services employed

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